Bacardi is celebrating 150 Years!

There are cocktails that are supposed to be sipped in big city bars, such as Cosmopolitan and Martini’s. But then there are others that are supposed to be enjoyed in a Caribbean setting, where the rum runs freely and sunshine is the rule.

Rum cocktails became a strong tradition during the Prohibition in USA. Since they where not allowed to consume alcohol, rich Americans would travel to Havana and other sunny destinations to relax and enjoy all the wonderful drinks.

The one Rum brand that was in everyone’s glass back then was Bacardi Rum. Their advertisement literally revolved around this subject matter with tantalizing postcards illustrating the allure of Havana nightlife and Bacardi rum cocktails. A major airline even encouraged U.S. customers with the slogan "Fly to Cuba and Bathe in Bacardi rum." So throughout the years, Bacardi Rum has become synonymous to sunshine, colours and fun. Lucky for us, in Curacao, we are on a Caribbean vacation all year round, so grab you Bacardi bottle and keep reading.

Since their humble beginnings, Bacardi has enjoyed 150 years of innovation, perseverance and successes. One of their achievements was to launch an entire cocktail culture. So in honour of their 150th anniversary, we thought there is no better way to celebrate with Bacardi Cocktails. When you think of a rum cocktail, the first that comes to mind is the Piña Coladas. But actually there are a lot more options out there for Bacardi, especially since the introduction of the Bacardi Flavours. As innovator in the spirits industry for more than a century, Bacardi is the first brand to introduce this flavour profile to its rums. These flavours have had an incredible impact on the market with their colourful ads displaying the stunning clear glass bottles. Each with its own unique graphic icon, consumers felt the need of owning at least three of the bottles just to display them in their home bar. Each flavour has its own personality perfectly complementing the smooth, rich texture and taste of Bacardi Rum.

Still holding that Bacardi bottle? Well this is the part where we show you how to use it. We have gathered some great cocktails that come in a range of colours containing the rainbow of flavour that is the Bacardi Flavours.
 

  SPECIAL BACARDI COCKTAILS:
    BACARDI HAPPY COLADA  
    BACARDI O MADRAS  
    BACARDI B.L.T.  
    BACARDI RAZZ MATTAZZ  
    BACARDI APPLE MOJITO